As many of you are already aware, e-cigarette use among young people has become nothing short of a public health crisis. As a Juul lawyer Memphis TN trusts, I’ve been following these cases closely. To date, there have been more than 800 cases of vaping-related lung damage reported to the Centers for Disease Control and Prevention. Many of these cases involve teens. Some of those teens have even died; there have been 18 deaths reported among vape users overall.

At this point, there’s no doubt that one of the most popular e-cigarette companies, Juul, is selling products that are harmful. The Surgeon General of the United States reports that Juul pods are stronger than regular cigarettes; a single pod contains the same amount of nicotine as an entire pack of twenty cigarettes.

“This is of particular concern for young people, because it could make it easier for them to initiate the use of nicotine through these products and also could make it easier to progress to regular e-cigarette use and nicotine dependence,” the Surgeon General writes.

Juul Deceived the Public With False Marketing Claims

There’s still so much we don’t know about this epidemic, including how much Juul knew about its products. But I want to underscore that is not uncommon for a company whose products are harmful to knowingly mislead the public. Take the opioid crisis, for instance.

The U.S. Food and Drug Administration has taken a stance against Juul. In September, it accused the company of falsely presenting its products as safer than conventional cigarettes.

Leah Rosenbaum of Forbes writes, “In an official warning letter addressed to CEO Kevin Burns, the FDA gave Juul a 15-day deadline to submit a plan to correct its violations of federal law. A second letter requested additional documents related to July’s congressional hearing about whether Juul targeted schools or youth camps.”

This summer, July congressional hearings revealed more about Juul’s internal marketing plans, including efforts to directly reach teens. Under testimony, witnesses said that someone affiliated with Juul spoke directly to students and referred to the company’s products as “totally safe” and “99% safer than cigarettes” after the teacher had left the room. According to the testimony, the representative displayed Juul products to the teens and said they’d soon be approved by the FDA.

“In reality, Juul vaping products are not FDA approved,” Rosenbaum writes. “In July, before the congressional hearings, a judge in Maryland issued a court order mandating that Juul submit an application to the FDA in order to continue selling e-cigarette products by May 2020.”

Despite all the variables, one thing’s for sure: we have to hold these companies accountable.

Speak to a Juul Lawyer Memphis TN Trusts

As more and more cases of lung damage are reported to the CDC, related litigation is gaining momentum. Now is the time to explore whether or not you have a case.

Call us right away at (901) 327-1212 or contact us online for a completely free legal consultation if you believe you have a case.


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